Protect Tomorrow. Embrace Today.™
More than ever before, people need help meeting their protection needs. For 50 years, Protective Asset Protection has remained committed to helping people protect their automotive, marine, powersports, and recreational assets. We provide innovative, valuable, and affordable F&I products and solutions that are easy to understand. Learn more about the Protective brand and how we help people protect tomorrow so they can embrace today.
Products and People You Can Trust
We realize that business relationships are about more than profit generation — they're about generating trust and doing the right thing. Each person who represents Protective understands this simple, yet powerful outlook. That's why in addition to the pride that we take in the portfolio of products that we offer, we also take pride in our people.
Rest Assured, You're Protected
When you decide to carry Protective products, rest assured that you're doing not only what is best for your customers, but what is best for your dealership.
Coverage for every adventure.
Explore Protective's marine, RV, and powersports warranty programs available through CK Financial Services.



Marine Warranties
FPC Premium Marine Protection for watercraft owners — coverage backed by an industry leader serving marine customers since 1978.
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RV Warranties
XtraRide RV programs with flexible point-of-sale, post-sale, and renewal options — endorsed by RVDA since 1992.
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Powersports Warranties
XtraRide Powersports protection for ATVs, UTVs, motorcycles, and more — designed to increase satisfaction and peace of mind.
View detailsQuestions about warranty coverage?
Our team can help you understand your options and find the right protection plan.
